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SEO Auditor

Complete guide to using the SEO Auditor tool with 40+ checks.

Key features

  • 40+ SEO checks
  • Technical SEO analysis
  • Content quality scoring
  • AI visibility assessment
  • Exportable reports

The SEO Auditor is SilverGecko's core tool, running 40+ checks across technical SEO, content quality, and AI visibility.

What the auditor checks

Meta tags (8 checks)

  • Title tag presence and length
  • Meta description presence and length
  • Open Graph tags for social sharing
  • Twitter Card tags
  • Canonical URL configuration
  • Meta robots directives
  • Viewport meta tag
  • Charset declaration

Headings (5 checks)

  • H1 presence and count
  • Heading hierarchy (H1 > H2 > H3)
  • Heading keyword usage
  • Heading length optimization
  • Skip links for accessibility

Content quality (10 checks)

  • Word count adequacy
  • Readability score
  • Keyword density
  • E-E-A-T signals (author, dates, sources)
  • Internal link count
  • External link presence
  • Image alt text coverage
  • Content freshness signals
  • List and table usage
  • FAQ section detection

Technical SEO (12 checks)

  • HTTPS security
  • Mobile responsiveness
  • Robots.txt accessibility
  • XML sitemap presence
  • Canonical URL correctness
  • Hreflang for international
  • Structured data validity
  • Page speed indicators
  • Core Web Vitals hints
  • Render blocking resources
  • 404 and redirect checks
  • JavaScript rendering

AI visibility (5+ checks)

  • Structured data for AI comprehension
  • Clear definitions and explanations
  • FAQ schema presence
  • Author and expertise signals
  • Content structure for extraction

Understanding results

Results use a traffic light system:

  • Green (Pass): Check passed, no action needed
  • Yellow (Warning): Minor issue or optimization opportunity
  • Red (Fail): Issue that should be fixed

Each check includes:

  1. What was tested
  2. Current status
  3. Why it matters for SEO
  4. How to fix (if failed)

Competitive analysis with Compete

Want to see how you stack up against a competitor? Use Compete:

  1. Go to Dashboard > Compete
  2. Enter your URL and a competitor URL
  3. Get a rule-based comparison showing where you're ahead, behind, or both need work
  4. Optionally spend tokens for AI-powered competitive insights

Interpreting scores

The overall SEO score (0-100) weights checks by importance:

  • Critical technical issues have highest weight
  • Content quality checks are weighted medium
  • Optional optimizations have lower weight

A score of 80+ indicates good SEO health. Focus on red (fail) items first.

Frequently asked questions

The audit checks are based on Google's documented best practices and SEO industry standards. While no tool can predict exact rankings, addressing issues found will improve your SEO.

No, the auditor can only access publicly available pages. For authenticated pages, you'd need to use browser-based audit tools.

Audit key pages monthly and after major changes. New sites should audit weekly until core issues are resolved.

Related documentation

Getting started

Getting started with SilverGecko

A complete guide to SilverGecko's 13+ free tools, AI features, and how to get the most out of your SEO workflow.

Tools

Core Web Vitals

Analyze page performance with Google's Core Web Vitals metrics.

Related tools

SEO AuditorCore Web Vitals

Related glossary terms

Title tagMeta descriptionCanonical URLE-E-A-T
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