Pricing
Pay for what you use
Buy tokens, use them on AI analysis. No subscriptions, no expiry.
5 free tokens on signup
How tokens work
Fast
1 tokenfast · ~2s
Quick scans, basic recommendations
Standard
2 tokensstandard · ~5s
Balanced depth and speed
Deep
5 tokensdeep · ~15s
Thorough, nuanced insights
Buy tokens
Starter
€0.25/token
Try AI features
Builder
€0.19/token
For small sites
Growth
€0.16/token
Regular use
Scale
€0.13/token
For agencies
Always free
SEO audit
40+ checks, unlimited
E-E-A-T analyzer
Trust & authority signals
Fluff detector
AI content patterns
Core Web Vitals
LCP, INP, CLS metrics
SERP preview
See your Google listing
Schema generator
JSON-LD markup
Meta generator
Titles & descriptions
OG debugger
Social share preview
Market scorecard
Rank vs up to 6 rivals
Search Console
Connect and track results
+5 more free tools including heading analyzer, robots.txt generator, content freshness checker, citation sources analyzer, and LLM visibility suite
AI features (uses tokens)
SEO audit AI insights
AI reads your audit and writes specific fixes for meta, headings, and content
pSEO strategy
AI generates page templates, keyword clusters, and scaling plans
Compete market synthesis
AI benchmarks you against up to 6 competitors and surfaces the gaps to close
Token cost breakdown
| AI feature | Token cost |
|---|---|
| SEO audit AI insights | 1 to 5 tokens, by depth |
| pSEO strategy | 5 tokens |
| Compete market synthesis | 2 tokens, plus 1 per extra competitor |
Audit AI insights use your chosen depth: Fast (1), Standard (2), or Deep (5). pSEO strategy is a flat 5 tokens. Compete market synthesis starts at 2 tokens for two sites and adds 1 token per additional competitor.
Frequently asked questions
What are tokens?
Tokens are credits you spend on AI-powered analyses. Different analysis depths cost different amounts: Fast (1 token), Standard (2 tokens), or Deep (5 tokens). Buy what you need, use when you want.
Do tokens expire?
No. Tokens never expire. Buy once, use anytime.
What's free without tokens?
All 13 tools are free: SEO auditor, E-E-A-T analyzer, fluff detector, Core Web Vitals, SERP preview, schema generator, meta generator, heading analyzer, OG debugger, robots.txt generator, content freshness checker, citation sources analyzer, and LLM visibility suite. The competitor market scorecard and a Google Search Console connection are also free. Tokens are only for AI-powered analysis features.
What's the difference between Fast, Standard, and Deep?
Fast uses our quickest AI model for rapid scans. Standard balances speed and depth, best for most use cases. Deep uses our most powerful model for detailed analysis of important pages.
Can I get more free tokens?
You get 5 free tokens on signup. Follow us on social for occasional free token drops.
Do you offer refunds?
Yes. If you're not satisfied within 14 days of purchase, contact us for a full refund on unused tokens.